How to Build a Successful Toronto Podcast

Are you tired of people scrolling past your content? Well, here’s how to fix it and record the highest quality podcast episodes in Toronto, possibly even with our studio!

Watch “How to Build a Successful Toronto Podcast” on YouTube!

1 You want to start with a real problem that you solve. Mention how you solve it within the first 5 seconds to hook your viewers in.

2 Know your audience. Who are you speaking to exactly? Your tone and style should always be guided by who your audience is. And before we continue, wanna give this video a like and a follow if you want to see more useful content like this in the future?

3 Open BIG and SMALL loops early in the conversation. Start with curiosity-driven questions at the beginning which foreshadow what you’ll cover, then make sure you payoff and close those loops by answering the questions you introduced at the beginning.

4 Ask smart, layered questions which tease pain points and insights which your audience actually CARES about.

5 Prep your guests to give sharp answers. Have them start short so you can edit that content into reels or short-form content, then have them expand their answers for the long-form.

6 Use STORY structure. Make sure you benefit from Hook + Loops + Tension + Payoff + Tease what’s next whenever you record an episode or ANY piece of content for that matter.

7 Place engagement CTAs at peak attention, since that’s when the audience is most likely to reward you with their attention.

8 Lastly, and we’re biased here since the whole reason we created our Toronto podcast studio was to help people get higher quality audio AND video recordings from a professional producer, but you should aim to record in a professional full-service podcast studio! If you want my free in-depth guide on this, check out ThatTorontoPodcastStudio.ca/SHOP it’s normally $5 but I’ve made it FREE for a limited time.

Some of the gear I used to make this video: www.ThatTorontoPodcastStudio.ca/gear